When marketing directors of big brands and agencies like Orange, Red Media, and Heureka want to squeeze better ROI out of their marketing mix, they come to us – sometimes as the place of last resort. It’s both an exciting challenge and a big commitment at the same time.
Marketing is a never-ending adventure, with constant room for improvement. Creative and intuitive marketers have skills we can’t replace. Our mission is to augment those skills and allow for truly effective marketing, with valuable data insights. Nothing can replace your gut instincts, but clear and precise data can make those instincts sharper.
We’re data-driven, but we don’t believe that marketers have to be like us to take advantage of the data available to them. Planning marketing resources based on ROI should be easy. With us, it really is.